Blogging can be an essential component of any RV dealersihp’s social media strategy… but sometimes coming up with great posts and getting yourself into the groove can be a difficult process. Here are eight great tips to help you find your way to writing great blog posts:
1.) Make a working list of ideas. Take some uninterrupted time to sit down and start compiling a list of blog topics, ideas for photos or videos and anything else that comes to mind. Even if an idea seems a little off base or silly now, it may be just the things to spur a genius post in the future – don’t immediately discount any of your ideas. Plus, having a big running list of topics makes it easy to get started each time you sit down to write.
2.) Jot down ideas and notes. Whether you keep a little notebook handy or just type little ideas into your phone’s notepad, make sure that you are always on the look out for ideas you can use on your blog. But, most importantly don’t forget to jot them down!
3.) Make (and keep) a calendar. Creating and maintaining a schedule for your blog posts is one of the easiest and most effective strategies you can use when you start writing. Plan out when you want blog posts to go out and coordinate a corresponding time to sit down and write the post. If you have extra time you can always use it to get ahead of schedule and crank out a few posts in advance.
4.) Make it conversational. Nobody likes reading technical journals and most people lose interest when a writer drones on. Write your blog posts as if you were talking to one of your customers or even better one of your friends. Make each post conversational and interesting to read.
5.) Use relevant titles. Sometimes the only thing people will read is the title of your posts – so make them good. Imagine scanning through a blog full of articles, you’re only going to pick out the ones that sound interesting (based on the title). Your customers are going to be doing the same thing. So get creative and keep your titles relevant to what you’re writing about.
6.) Add photos. Everyone loves a good photo, especially when it corresponds to or breaks up what you’re writing about. Seeing a page full of text can be daunting to some readers, use the photos you post to draw them into what you have to say.
7.) Use lists. Using lists in your writing makes it easy to quickly read through a post as well as easy to follow. You’ll notice that list formats are widely use across the web as well as in all different types of publications. Use this time tested technique to draw attention and make your posts stand out even more.
8.) Edit yourself. Every now and again a missing comma or misspelled word will slip through when you publish a post, but truly take measures to prevent as many errors as possible. Write your post, run spell check, read through it a time or two and if you have someone you trust, have them read it too!
*Photo Credit: e_walk