Noun /ˈtwitər/
A social media tool (or micro blog) that allows you to share thoughts in 140 characters or less.
Twitter is a great marketing tool for dealers to interact with their customers!
Handle
Noun /ˈhandl/
Username on Twitter.
Use your dealership name for your handle!
Tweet
Noun /twēt/
An update on Twitter; 140 characters or less!
Don’t forget to tweet about all your upcoming sales events.
Retweet (RT)
Noun /ri’twēt/
Shows that you are tweeting something that was posted by another user.
Retweeting your customer’s tweets about your dealership on Twitter is a good way to get free publicity.
Favorite
Verb /ˈfāv(ə)rit/
An action on Twitter that allows you to display other users’ tweets that you like.
We love to “favorite” any tweets about camping and RVing!
Reply
Verb /riˈplī/
Responding to a fellow Twitter users tweet.
When customers reply to our tweets on Twitter it enables us to get a better idea of what they are thinking.
@
Noun /at/
The symbol used to direct a tweet towards another user, or replying to an update by using @ and then the twitter handle.
@RVSocialMedia loves when dealers adventure out to the Twitosphere!
Follow/Following
Verb /ˈfälō/
Shows who you have subscribed to.
You follow @HuebnerPetersen? So do we!
Follower
Noun /ˈfälōər/
Someone who subscribes to see your updates.
Make sure you follow @RVSocialMedia on Twitter to get our updates.
Hashtag
Noun /haSH’tag/
A way of organizing your tweet with like tweets within the twitter search engine.
Go search for #camping to see which other Twitter users enjoyed their RV this weekend!
Direct message
Noun /diˈrekt’mesij/
A function on Twitter that allows you to send a private message to another user.
A direct message is a good way to share confidential information like promotional codes.
Profile
Noun /ˈprōˌfīl/
The page that shows your bio, who you follow, who follows you, and displays all of your past tweets.
Your profile should be a good representation of your dealership.
Bio
Noun /ˈbīō/
Short message displayed on your profile about you and your twitter page.
RVSocialMedia’s bio: We teach RV dealers how to connect with their customers through social media. We provide helpful hints on how to promote dealerships in this new, social world.
Trending
Noun /trend’ing/
Topics that are being mentioned the most on the Twitosphere.
We hope that our new promotion starts trending on Twitter!
Twitosphere
Noun /twit’o’sfi(ə)r/
The “world of Twitter.”
Dealers should not be intimidated by the twitosphere, but look at it as a great tool to reach their market!
Filed under: Twitter, engaging customers, Getting started, RV social media, tools, Twitter
