Social Media for Dealers

A resource from HuebnerPetersen's Dealer Marketing Services

Quality – not quantity.

As a follow up to our last post about collecting friends, here’s an article, from Fast Company, about the value of a Facebook fan and importance of finding quality fans rather than just upping your quantity of friends. Several different firms have researched the annual value of a Facebook fan and the findings range from $3 to over $130. What are your fans worth? And more importantly what’s your strategy, quality or quantity?

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This information is brought to you by HuebnerPetersen's Dealer Marketing Services and Front Lines Marketing Programs. Please visit http://HuebnerPetersen.com for further information.

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